Haglöfs and Polartec presents ‘Standard Issue Black’
Progressive Swedish outdoor heroes Haglofs have collaborated with the equally iconic fabrication legends Polartec to solve a problem within the industry regarding the colour black. Having already been working together for several years, both brands recently decided that something had to be done regarding the use of the colour black in the outdoor industry. As it’s by far and away the most popular choice of colour when it comes to outdoor apparel yet rarely the same shade. From one fabric to another, countless versions of black are developed and dyed separately, leading to the creation of unnecessary complexity and impact. Which is why the both brands decided to pool their considerable knowledge and experience to design a pre-dyed black standard in order to simplify sourcing and reduce the environmental footprint associated with fabric dyeing and colour development.
During their discussion, Haglöfs and Polartec identified more than twenty visually similar black variations in active use just within Polartec’s bestselling original technical fleece series. Which has resulted in a standardised version that reduces water use in production by over 50% and saves a minimum of 20% energy usage compared to traditional piece-dyed black fabrics. Providing a much more resource-efficient approach to one of the most widely used colours in outdoor apparel. An added bonus of the research behind this project being a limited edition 4 piece capsule collection created by Hagofs using existing Polartec leftover fabrics in multiple black variations. Whereby rather than creating something new, the capsule brings these variations together to emphasise the implications of today’s fragmented approach to black visible, whilst also allowing this special partnership to set the context for a shared standard going forward.
Discover the limited edition Haglofs x Polartec Black Capsule collection via the button below.
