Go Touch Some Grass with TNF

If there’s one brand responsible for coaxing hardcore city slickers out into the wilderness then it’s The North Face. If you don’t believe us just ask Joey Ones. For their latest campaign TNF have launched a brilliant tongue-in-cheek video that features confirmed urbanite DJ LOVEFOXY experiencing a ‘trail to Damascus’ type offline occurrence after being convinced to go and touch some grass by one of her concerned mates. This irreverent story being a unique way to showcase some of the American brand’s new urban-friendly products such as the super stylish Glenclyffe Low shoes as well as the Nuptse Traction Chukka, a shoe made with 700 goose fill down. As big advocates of wearing technical gear in the city as well as escaping to nature whenever possible, we’d like to suggest to FOXY that as well as touching some grass she should also remember to pop her cool AF kicks off now and again and walk around on it with bare feet too, clock it!

Check out the Urban collection of footwear at The North Face HERE.