Live by the Sea in an Oasis of Nanamica

Whilst me may be currently sweltering away in what appears to be a pretty muggy start to the month, that doesn’t stop us from enjoying some premium technical outerwear content that’s not destined to hit our Sunny shores until this September. I say this because Nanamica have just sent over some scintillating shots from their AW25 campaign, where one again they’ve place the utmost importance on the ocean both in terms of the colour palettes they use and their ongoing desire to minimise the impact on the natural environment. Inspired by the seascape the aforementioned colours seamlessly transition between faded blues to deep navy and blacks reflects whilst the use of pale beige is reminiscent of dry sand that’s accented with fauna friendly oranges and faded greens. Whilst in terms of technical prowess all the big hitters are in attendance here, including PFC eliminating Gore-Tex ePE, quick drying, super wicking Alphadry and award-winning Primaloft Black insulation. Nanamica have certainly given us something to look forward to in the coming months but the mighty Gallagher brothers are about to reunite on stage for the first time in 15 years we’re saying that it’s perfectly fine to start wearing your massive Japanese jackets a few months early.

Find out more about Nanamica AW25 HERE.