Mountain Style: British Outdoor Clothing 1953–2000
One of several reasons we started Outdoor Licence is to provide something of a bridge between the crevasse that exists between people who wear technical outdoor clothing to stop them from dying and those who find a real aesthetic beauty in it’s utilitarian forms. Growing up in one of the rainiest parts of Britain we associated GORETEX with queuing up for warehouse parties and surviving wintery football terraces way before we discovered the type of outdoor pursuits it was really designed for. Though very clearly coming from a style angle, new book ‘Mountain Style’ is likely to appeal to both the hardcore outdoor heads just as much as it is fans of Jamiroquai’s Jay Kay early adoption of Berghaus. Documenting the early 1950s through to 2000 this cool AF coffee table book explores the fascinating direction that British outdoor brands have taken, a journey that pretty much starts off on the top of Everest and culminates on Top of the Pops. Alongside some amazing archive imagery and beautiful studio shots of vintage pieces the book also boasts essay and interviews with friends of Outdoor Licence Glenn Kitson and Chris Townsend amongst other legends and luminaries. Author Max Leonard and photographer Henry Iddon have scheduled this November for the release of ‘Mountain Style’ and launched a Kickstarter in order to get this amazing book published. You can support the project and get your order in HERE which we strongly recommend you do and we hope if any of our mates at Berghaus, Sprayway, Mountain Equipment, Rohan, Craghoppers and RAB are reading this, then they too will dig deep and get involved.
Support the ‘Mountain Style’ Kickstarter HERE.