Get wasted this Winter with Gramicci

Its lovely to see a brand who, thanks to the popularity of their super cool/comfy climbing pants in recent years, have expanded their output to include down gilets, sherpa fleece jackets, cordura backpacks and even a Japanese denim collection (from the legendary Kaihara mill) for AW24. Entitled ‘Only Wasted Days’ the theme behind the new campaign reiterates Gramicci’s laid back attitude by encouraging us all to continue taking it easier throughout the colder months via and enticing selection of their perfect pants alongside mid to heavyweight outerwear, handy accessories and lots of other layering friendly pieces. Artfully fusing fashion with functionality this feels like a particularly premium collection of Gramicci gear that you could confidently wear from head to toe without feeling like you’re on some kind of sponsorship deal.

Shop the new AW24 collection from Gramicci HERE.